The Vision
This project is a dedicated effort to reimagine the Sabah Al Salem digital experience. Based on a deep case study of customer needs and business objectives, this design introduces two distinct, user-centric interfaces: a streamlined journey for customers and a powerful dashboard for stakeholders.
Experience the Design Live
Click through the Figma prototype below to explore the proposed user flows, interactions, and design system.
Two Experiences, One Platform
The redesign addresses the unique needs of each user group within a single, cohesive application.
For the Customer
An intuitive and seamless shopping experience designed for ease of use and engagement.
For the Stakeholder
A powerful, data-driven dashboard for managing operations and monitoring performance.
Design Showcase
A collection of key screens from the proposed design, highlighting the clean UI, modern components, and thoughtful user experience.
Ready for Development
This design is the result of careful planning and creative exploration, transforming initial ideas into a tangible, user-validated prototype. The project is now awaiting approval to be brought to life with code.